Zimtravel

History

Zimtravel is a Zimbabwean brewed monthly magazine that started its circulation in the year 2003. The main thrust of the magazine is to enlighten both local and international tourists on the best travel destinations to their sat isfact ion.

Zimtravel magazine is filled with feature articles that cover travel, popular tourist destinations, suggested accommodation and food and cuisine to tantalize the appetite of readers . The magazine has a travel destination section that gives tourists a vivid image on what to expect from the destinations they intend to visit. Zimtravel includes a travel sport section which updates readers with trending sport updates locally and internationally. It also includes an entertainment section.

Zimtravel magazine has established a major readership base. It has managed to be in a partnership with the Zimbabwe Tourism Authority (Z.T.A) which has enhanced the popularity of the magazine.

  1. Tourists
  2. Sporting fans
  3. Middle aged working class

Recent developments undertaken by Zimtravel include partnering with Zimbabwe Tourism Authority (ZTA) in terms of events and promotions. Zimtravel has managed to engage with the audience by enhancing it’s brand presence through promotional items which it distributes at ZTA events and other major events.

The magazine hopes to cater for a larger market in Southern Africa by exposing itself within bordering counties such as South Africa, Zambia, Mozambique and Botswana.

The magazine hopes to cater for a larger market in Southern Africa by exposing itself within bordering counties such as South Africa, Zambia, Mozambique and Botswana.